BIO



Education


School of Translation at Glendon College - York University; English to French translation; 1992 - 1995.

Bachelor of Fine Arts; York University, Toronto; 1984 - 87.




Career History


Copywriter: Freelance engagements with top agencies and clients, including Brand Factory; Brightworks; Edelman; Kenna; Klick; MacClaren McCann; MediaCom; /newsrooms365; Sunnybrook Foundation;
Us Communications; and Twist Image. 2011 - present.

Senior Copywriter/Group Creative Director/Creative Director: Cossette Communications/Blitz/Elvis; Toronto/Montreal; 2006 - 2011.

Associate Creative Director/Creative Director: McMillan and Associates; Vancouver/San Francisco;
2004 - 2006.

Senior Copywriter: Cossette Communications/Blitz; Toronto; 2002 - 2004.

Senior Copywriter: Grey Canada; Toronto; 1998 - 2002.

Senior Copywriter: Arnold (Vickers and Benson); Toronto; 1997 - 1998.

Intermediate Copywriter: Wunderman/Young and Rubicam; Toronto; 1995 - 1997.

Junior Copywriter: TBWA Chiat/Day; Toronto; 1993 - 1995.




Selected clients


Aeroplan; Air Miles Reward Miles; BC Honda; British Columbia Tourism and Travel; beautyBOUTIQUE
(Shoppers Drug Mart); Bell Canada; BMO; BMO Club Sobeys MasterCard; British Petroleum; Canadian Tire; Canadian Tourism Commission; Catalyst Paper; City of Toronto; Diageo; E*Trade; Future Shop; GM/GM Saab and Saab Magazine; Habitat for Humanity; Harris Bank (BMO’s premium-banking services in Chicago); McDonald’s; MURALE; Nissan (Infiniti); Omega Frontline Apparel (a boutique uniform design company);
Petro-Points; RBC; Princess Margaret Hospital; Procter and Gamble; Roots Air; Shoppers Drug Mart Optimum/RBC Client Card & MasterCard; Sunoco; Suzuki; Vancouver Lighthouse Centre; VW; Yellow Pages.




Shiny Things and Recognition


Luerzer’s Archive: Best of 25 years, 2013.

Canadian Marketing Awards: (Gold 2012, Gold 2011, Gold 2010, Silver 2008, Gold 2007, Gold 2002, Gold 2000, Silver 1999, Gold 1998).

Echo Awards: CRM Gold; 2008.

Applied Arts: The Year’s Top Creative, 2008.

Applied Arts: Best Design/Content, Catalyst Paper Magazine, 2007.

Strategy Magazine, “Canada’s Top 100 Copywriters”, 2007.

The Advertising and Design Club of Canada: (Silver/Merit 2006 and 2005).

Crystal Radio Awards: 2006.